Padd Solutions

Converted by Falcon Hive


Nike just launched a competition in which creatives have been asked to challenge the function of a pair of Nike shoes. And some of the creations they received until now are just amazingly creative.
Some kept the shoes as a shoe:


Some made a completely different use of it:

But my favorite is definitely this one:


.

An exhibition showcase is planned for the London Design Festival 2010 with all the shoes collected. You can register yourself on the official website: Nike 78 and check the other competitors.
This project reminds me of this very cool video clip from AudioBullys, with extra-ordinary sneakers:





Country: United Kingdom
Company: Nike

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