This is our latest campaign for Marin Centre, a shopping center in Neuchâtel.
We wanted to make shopping at Marin Centre sounds like an expression of your personality, not just about buying stuffs.
The models are real dancers and skaters, the background is the interior of Marin Centre and all the objects you see are for sale in Marin Centre.
Some of you may remember the guerilla we did last year, covering 200 items in the city with signs (if not, check it here). We made a reference to René Magritte and decided to use it again in the catchphrases of the new campaign.
Tell us what you think of it!