This is the latest campaign we've produced to create awareness on sleep apnea issue. It concerns 150'000 Swiss but most of them don't know they're suffering from it. So we invite them to take a short test on www.test-apneesdusommeil.ch.
The illustration were made by Israeli artist Noma Bar. All of his illustrations can have two interpretations and are great optical illusion.
Central Parks has a very unexpected way to promote their holiday destinations. They play on extreme daily situation: having a fatty exhibitionist neighbour or being very, very clumsy...
And well what Central Parks ads say is that these situations will be sort out if you come at Central Parks...